Rici Rubio Enterprises is a cultural house and activation platform that curates high impact events, collaborations, and lifestyle moments. 

Rici Rubio Enterprises does not simply stage events, it packages culture into productized offerings that can be repeated, scaled, and monetized. 

Each package is designed to provide brands and sponsors with measurable cultural impact and visibility. Rici Rubio is the co-founder and creative director for Legendary Forms, a new unisex eyewear and merchandise brand launching January 2026. 

Legendary Forms is the eyewear and merchandise brand that acts as the consistent sponsor presence, creating consumer product visibility while Rici Rubio drives cultural credibility.

Together, RR and LF represent a new kind of cultural IP engine, one that blends live activations with productized brand storytelling.